Typography
1) Typeface
2)Font
3)Stroke
The Lines that form Letters are called strokes
4)Proportion
5)weight
Weight is the thickness of a stroke
6)Color
7)Stroke Modulation
Stroke modulation is how much the thickness of the stroke changes in different parts of the letter
8)Axis
The modulation of a stroke implies a tilt or axis to the letterform
9)Serifs
In humanistic typefaces ,strokes often end with a little wedge-shaped form called a serif
10)sans serifs
11)squeeze(Proposions)
Condensed Extended
12)x-height(Proposions)
The size relationship between lowercase and uppercase letters.this is called x-height of the typeface.The x-height is the imaginary line that defines the height of many of the lowercase letters
15)Anatomy
The two fundamental visual elements of a letter form are the stroke ,the black part of the letter,and the counter,the white part.
16)metrics
#1Any part of a lowercase letter form that extends above the x-height is called an ascender
#2 Any part of a letter form that extends blow the baseline is called a descender.
#3In many typefaces.uppercase letters are actually slightly shorter than ascenders.So their height is defined by a cap-height metric
17)Measuring Type
#1 Body
The body of a letter form is invisible box around it that alludes to the metal block
18)Point size
It's measured in points.
72 pt = 1 in
12 pt = 1 pica
6 picas = 1 in
6/8/9/10/11/12/14/18/20/24/36/48/64/72/144/288
19)Typography
120,86,72 and 48 point type is quite large and is often used for headlines
36 and 24 point type is smaller and is often used for subheads.
12,11,10 and 9 point type is generally used for text.
and for reference,type in a paperback novel is usually set at around 9 points.
8 and 6 point type is small,but still legible and is often used for footnotes and other less important information
20)em
An is a horizontal space as wide as the type sizes tall.
21)en
A horizontal space half as wide ad an space is an en space
Typefaces and their Stories
Case Study:
1)Bembo
Spacing: Character;Line;Paragraph
2)Font
3)Stroke
The Lines that form Letters are called strokes
4)Proportion
5)weight
Weight is the thickness of a stroke
6)Color
7)Stroke Modulation
Stroke modulation is how much the thickness of the stroke changes in different parts of the letter
8)Axis
The modulation of a stroke implies a tilt or axis to the letterform
9)Serifs
In humanistic typefaces ,strokes often end with a little wedge-shaped form called a serif
10)sans serifs
11)squeeze(Proposions)
Condensed Extended
12)x-height(Proposions)
The size relationship between lowercase and uppercase letters.this is called x-height of the typeface.The x-height is the imaginary line that defines the height of many of the lowercase letters
15)Anatomy
The two fundamental visual elements of a letter form are the stroke ,the black part of the letter,and the counter,the white part.
16)metrics
#1Any part of a lowercase letter form that extends above the x-height is called an ascender
#2 Any part of a letter form that extends blow the baseline is called a descender.
#3In many typefaces.uppercase letters are actually slightly shorter than ascenders.So their height is defined by a cap-height metric
17)Measuring Type
#1 Body
The body of a letter form is invisible box around it that alludes to the metal block
18)Point size
It's measured in points.
72 pt = 1 in
12 pt = 1 pica
6 picas = 1 in
6/8/9/10/11/12/14/18/20/24/36/48/64/72/144/288
19)Typography
120,86,72 and 48 point type is quite large and is often used for headlines
36 and 24 point type is smaller and is often used for subheads.
12,11,10 and 9 point type is generally used for text.
and for reference,type in a paperback novel is usually set at around 9 points.
8 and 6 point type is small,but still legible and is often used for footnotes and other less important information
20)em
An is a horizontal space as wide as the type sizes tall.
21)en
A horizontal space half as wide ad an space is an en space
Typefaces and their Stories
Case Study:
1)Bembo
Spacing: Character;Line;Paragraph
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